“It will continue to grow as long as there is imagination left in the world. It is something that will never be finished. Something that I can keep developing and adding to.”
To Be Brief
These are notes from my personal journey of many pivots. From exploring the world and publishing a memoir to returning home and designing a new personal brand photography venture. Browse by categories or use 🔍 search. Leave me a message if you have any questions or suggestions. Enjoy!
These are notes from my personal journey of many pivots. From exploring the world and publishing a memoir to returning home and designing a new personal brand photography venture.
By sharing my personal brand journey I hope to inspire and bring you ideas you might like to try in your life-work.
Brows by categories or 🔍 search if you’re looking for something specific. Let me know if I can help you, at all.
Want to chat with me about anything? I would love to connect with you, please send me a message.
Brand Ready Briefs
Sign up for BRAND READY in your inbox and get immediate access the Brand Ready Checklist and Workbook — designed to guide you through creating an impactful personal brand with more confidence.
PERSONAL Brand & Photography
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Event Photography
Capture the Heart of Your Special Moments I offer professional event photography for private and business events, where I focus on capturing the energy and excitement between people enjoying themself. The IMAGE…
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Personal Brand Photography
Personal Brand Benefits Your personal brand photoshoot results in a First Look Folio, followed by a private online IMAGE Library — designed for ease of use across the channels you choose use to be…
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Headshots, Profile & Portrait Photography
THE ESSENCE OF YOU! We all deserve great profile photos that highlight our uniqueness. Professional headshots offer a glimpse into your passions, profession, and personality — bringing the essence of YOU to…
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Breda Stack The Declutter Therapist
“Vig’s calming energy, patience, and care for details makes her a joy to work with and an invaluable member of my creative team. I love Vig’s image style and the way she captured the exact right photographs for my online Certification programmes, website and media kit. Beautiful, clean and uncluttered. Just the way I like…
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Brand Ready | The 7 Steps Checklist
Are you Brand Ready? Here are 7 STEPS to help you clarify your Personal Brand Story and get ready to create and impactful Personal Brand. Feel the excitement & enjoy the journey! When you’re ready, Let’s Talk! personal brand photography for women over 50 branding tips for small business owners in Ireland step 1 :…
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Ambassador Iseult Fitzgerald
“Who you are, what your voice is, that’s what makes you unique.” – Shonda Rhimes |television producer and screenwriter Photographs to tell her Brand Story! As the Irish Ambassador to Greece, Serbia, and Albania, Iseult’s brand image represents Ireland and our citizens abroad. Her diplomatic role is to strengthen the good relationships Ireland has with…
Memoir and Life Writing
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Dee Ryan for Mayor of Limerick
“The extent to which you know your inner child is proportional to how well you know yourself.” Vig’s Trauma Theory
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Women’s Day, Mother’s Day & Voting for Change
“Population growth is one of the most serious obstacles to world prosperity and sustainable development. … Women’s education is the single most important path to higher productivity, lower infant mortality and lower…
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Edward Scissorhands A Trauma Theory
Trauma, you now know, can be passed down from generations, but as far as you are aware, not normally through the application of a humble hairbrush. Perhaps something about the situation triggered…
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Moving Chaos
After 7 1/2 years abroad we returned to Ireland and our life depended into chaos.
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What my Readers are Saying
“Vig! I’ve been on the plane finishing your book for the last 3 hours. Couldn’t put it down. I have a huge lump in my throat and I’ve been blinking back the tears as I read the last quarter of the book. I loved it!” _ Bonnie x
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Time to Say Goodbye
From our sofa in Athens, Ruby and I watched Grandad’s funeral mass, live-streamed from the near-empty Cathedral of the Assumption in Thurles. Grandad was well known and much loved, hundreds would have come… only 10 were allowed.
Our BRAND is the promise we make to our clients about how the experience we give them will make them feel.
Get Brand Ready — the Workbook
I would have liked more clarity on where to start on my personal brand journey, but I’m keeping notes of what I’m learning. Some of these notes inspired the Brand Ready Workbook! I thought of you when I created it and hope it will inspire your exploration into personal branding for yourself. This workbook might help you get clarity on how your work can support the life you want to live. It’s free and delivered instantly to your inbox. You’ll agree to let me email you personal brand inspiration, but you can unsubscribe anytime.
Download your copy of the FREE Brand Ready WORKBOOK today. Full of helpful ideas on how to build your personal brand, what to expect and how to prepare for a great personal brand photoshoot. You will LOVE it!
How do you make your clients feel?
Take a moment to view a selection of my client’s Stories & IMAGEs. Click on their photo to enter.
VISUALISE your brand images!
Explore
My aim is to inspire and empower small business owners and career professionals – like you and me – to explore personal branding as a direction for our professional life. I share ideas on how we can get clear on our personal brand story and build it into the foundation of how we communicate –with people we want to work with. Communication, in my view, is the engine and energy centre of our work and brand.
I am a photographer, writer and visual communicator, and I’m nuts about creating joy and ease in my own and my client’s life, careers and business. I believe – as small business owners and career professionals – we have a unique opportunity to merge our personal life with our work life in a way that feels easy, empowering and joyful. Personal Branding, as a philosophy & strategy, is the foundation for how I choose to live and work for the next 10 years.
Click here to read more about me | Sign up for Brand Ready Inspiration straight to your inbox.
photography clients
Of course, my photography clients are extra special to me. I feel enriched and grateful for the wonderful friendships and great experiences they bring. We do great work together.
Click here to view my photography portfolio.
Clarity and trust underpins all my relationships. Deep meaningful conversations are part of my approach to make sure I interpret your story to match your vision and expectation for your personal brand experience and impact.
When you are ready, I look forward to meeting you on YOUR FREE EXPLORER CALL! You can book yours HERE right now.
FREE Explorer Call
Our Explorer Call is a beautiful first step to get to know each other and for you to tell me your story. We explore where you are and where you want to be in your life work – work life and how personal branding can help you get there. The Explorer Call is free and lasts between 15 – 45 minutes.
Feel free to use me as your sounding board to get clear on some of your questions. I want to listen to your story and get to know you and the work you do. If I can help brainstorm solutions with you – I’m all in!
You can share your thoughts around life | work |career | business – you set the agenda.
If you’re 50+ and returning to paid work – like me – or you’re pivoting your approach to income generation, I love a good conversation about life work visions | dream destinations | income strategies | tech & platforms. Tell me your views & ideas on work life and personal branding. You can send me a message, right now.
There is real magic in being heard by someone who gets us and can reflect our thoughts back to us with compassion. From a non-judgement and personal branding point of view, that’s my role, and – I hope – will be your experience of your free Explorer Call.
Our BRAND is the promise we make to our clients about how the experience we give them will make them feel.
Your Photography
In addition to Personal Brand Photography, my clients enjoy a range of services from headshots and profile photos to private and business events photography. I often work with groups and event organisers who want to offer headshots, profile, group and still photos, to their members as part of an event or launch.
While I work one-to-one with Personal Brand Clients from across the English speaking world – predominately online – most of my photography clients are based in Ireland.
Click here for details and pricing.
Your Brand Brief
Your Brand Brief set out to answer the fundamental questions about you and your business. To get started on your own, read the Brand Ready Checklist and download the Brand Ready Workbook.
My personal brand brief [strategy] focuses on the emotional and financial support my client wants their work to bring into their life.
Whether you work with me or another photographer, your brand brief is the foundation of your IMAGE brief.
Your IMAGE Brief
Your IMAGE Brief is a detailed storyboard for each set of IMAGES we want to create during your photoshoot. This level of detail and clarity means you are in control during your photoshoot and can relax and enjoy yourself, while trusting the creative process and our work together will produce the desired result.
The result is a unique to you IMAGES Library of beautifully edited photographs — ready for you to put to work and earn a healthy return on your investment.
Message me with any questions you might have.
Your Photoshoot
We finally get to meet in person, which makes shoot days my favourite days ever!
A day of great energy where we work together with ease to meet the objectives of your IMAGE Brief. Because of our detailed plan Magic happens on shoot days!
I have decades of experience capturing the essence of people while guiding them through a photoshoot, and making sure they are comfortable and have a good time.
It is so much fun!
Click here to book your photoshoot today.
Your IMAGE Gallery
After your photoshoot I’m as excited as you are to see the IMAGES we captured together. Still, the process of selecting and editing your photographs is a labour of love that takes about 10 working days – depending on how many IMAGES you ask for.
Your First Look Folio, is a beautifully designed PDF [similar to The Brand Ready Guide] filled with YOUR unique IMAGES laid out to tell YOUR brand story in a way that attracts the people you want to work with.
Building on your Brand Brief, the First Look Folio, gives you image size guidelines
This is for you to share and draw inspiration from.
Your private online IMAGE Library is designed to make your everyday communication and marketing easy. Some photographs are cropped to suit the various platforms of your choice. Create a ‘love it’ combination of profile and cover photos. Unify your on and offline presence with instantly recognisable Personal Brand IMAGES only you have access to.
I want your communication to be as easy as ‘add a quote & post!’
Using Your IMAGES | Return on Investment
How you use our images, together with your messaging, will impact your return on investment. I want you to be clear on how soon you will make a full financial and energetic return on what you invested in your photoshoot and brand journey.
Many small business owners cite tech as a barrier to success. I believe, tech & platforms are tools for empowerment – like driving a car – it takes practice and patience to master.
As your photographer and a copilot on your brand journey I am invested in your success.
This is why I help my clients be visible and available while staying sane in a tech & platforms crazy world!
I help bridge a knowledge gap by developing communication strategies and elements – like graphic design, social media posts and email newsletters – with them. Using easy to learn – and free – platforms like Canva, MailChimp, Meta, WordPress, Yoast SEO and ChatGPT, my aim is to enable you to use your IMAGES and spread your message with ease and greatest impact.
Hearing from my clients about the impact personal branding is having in their work life is MAGIC!
Celebrating Your Personal Brand
I am passionate about sharing YOUR story and IMAGES with my clients, subscribers and followers, that’s why I invite all my clients to make use of my channels, including being a guest at my Podcast.
Contact me today to explore more.
When you’re ready to explore your brand journey further and you want beautiful unique photographs to tell YOUR story – I’m here to help you create a Personal Brand IMAGE that brings wow to your business, add ka-ching to your income and expand your joy and love
It’s February 2025, more than a year since I published my memoir and we returned from Athens. It’s been a long journey, returning to paid work after 50. After nearly a decade since my last pay check! I’ve had a year to try it all; employability courses, job applications, interviews, consultations, the employment office! I even got close to be scammed before I figured that; the best way to get back to financial independence is to get brand ready! Anyone who’s intentionally created a personal brand will testify that launching one is a big scary deal! Over the months of planning, designing, revising, testing and slowly launching I’ve been thinking about you. Much of my time, relaunch my photography business, was spent researching and studying, especially new technology and platforms. While I groan my way through days of SEO training I took a bunch of notes. I thought my notes might be helpful to you on your personal brand journey.
I’m turning my messy notes into free brand ready resources, please help yourself to these FREE PDF downloads. If you enjoy them and think I can help bring more clarity to your personal brand journey, or you’re in Ireland and want to talk about photography, I would love to hear from you! Let’s talk! or Send Me a Message!